Sometimes I get asked if I can create a logo

When putting together a project brief, there's often times where it's a completely new venture and the client is without any existing branding to draw from. In some cases, I've been asked if I could draft logo ideas to help get them started - which I can then tie into their new website design.

I usually try to come up with 3 or 4 fresh ideas, and present them alongside real world mock-ups. Even if they'll never have mugs or tote bags printed, it helps visualise how the logo can be used.

At the end of the project, I like to deliver a full pack of different size logos for various uses, along with CMYK and RGB variants.